下面为大家整理一篇优秀的assignment代写范文- The aesthetic expression of new media visual culture,供大家参考学习,这篇论文讨论了新媒体视觉文化的审美表达。新媒体视觉文化的审美表达的出现,已经完全改变了人民群众的思想观念和生活形态。在电子产品盛行的环境下,视觉文化已经悄然推出了革命性的变化,这不仅为公众提供了很多新奇的文化产品,而且对他们的日常生活产生积极的影响。
With the rapid development of image technology and multimedia production system, people have designed digital image production, image production, image transmission and other methods and technologies. New media visual culture has gradually entered people's life, which is a visual culture expression form that shocks and subverts traditional Chinese and western painting art and even the cultural system of the whole era. In the era of new media, cultural communication information, language and recognition are different from traditional visual communication: on the one hand, network multimedia technology provides a good background technical support for the development of new media culture. On the other hand, media technology as a means of sending information greatly enriches the communication of new media culture. Therefore, the development of new media culture in this era is also very necessary.
The Internet has spawned a large number of fast food culture, has greatly changed people's aesthetic standards. The original "heroism" and "realism" have gradually replaced the civilian. With the increasingly grandiose social atmosphere, people begin to seek for new and different cultural aesthetic expressions, which make more and more cultures present different personality characteristics. However, this kind of personality is uneven, some of it has become a "good medicine" for people to escape from life and relieve pressure, and some of it has become popular to cater to people's vulgar interests, thus gradually forming a kind of "light white... "No depth" fashion, and this fashion is the root of new media visual culture. In the aesthetic context of new media visual culture, people excessively pursue "xiaozi romantic feelings" and "playfulness attitude... "Pop art" causes these so-called art to gradually deviate from the art center, and the new media visual culture aesthetic context appears a vicious circle.
The Internet has greatly changed our way of life and thinking, so we gradually eliminate the rigorous atmosphere of the original life and get more entertainment, so the aesthetic expression of new media visual culture is gradually formed. For example, people are more willing to accept new things in the form of pictures and words, and they tend to laugh and laugh when thinking about a certain issue. Therefore, people are also more willing to accept such an entertaining culture, which makes the original cultural atmosphere gradually disappear. At the same time, the Internet makes people's life faster, so people gradually rely on the rapid cultural transmission. Moreover, culture is also full of more commerciality. The so-called culture has evolved into a money-making tool, which has lost the original cultural atmosphere and made people unable to communicate with each other through culture, and can only stay on the surface of cultural consumption.
In recent years, the rapid development of imaging technology, especially network media, makes the transmission, processing and generation technology in visual culture can be significantly improved. Specifically, one can create a 3D MAX simulation environment and use Photoshop cs to deal with problems in the image. Such technology has completely subverted the level of traditional technology, and even caused the phenomenon of information flooding in the new media environment. In today's society, new media technology plays an important role in visual culture: network technology provides technical support for graphic reading and guarantees the globalization of visual culture. Transmission technology and image production technology have eliminated the boundaries between regions and countries for cultural transmission, and promoted the development of pictorial culture towards popularization.
In modern society, the combination of culture, art and high technology on the stage of industrialization can effectively promote the visual culture of new media, meet the consumer tastes of the broad masses of the people, and promote the further development of new media technology. At present, merchants of new media use complementary forms of culture to freely "walk" between law and morality, forming a lot of "copy" culture and art, numbing the spirit in a large range, and its own commercial characteristics provide new media with the development direction of direct aesthetic and universal. At the same time, it also changed the form of communication on this basis, and made the data information of new media have a lot of commercial marks.
The aesthetic taste of the masses has become more and more personalized, which has greatly changed with their moral outlook, values, outlook on life and even aesthetic taste. Nowadays, communication and interaction are regarded as the core of aesthetics in the process of new media culture presenting the aesthetic standards and the past culture again with different languages by virtue of its magical function of aesthetic categories. So as to complete the new era under the background of the emerging aesthetic feelings. New media visual culture aesthetic context tend to visual culture, and ever more freely, the former put together and using the way of improvement can make the public in the virtual world have real feelings feeling, to get more spiritual experience, such a positive with the method of image display, is formed by using the wonders of character.
The appearance of aesthetic expression of new media visual culture has completely changed people's ideology and life form. In the environment where electronic products prevail, visual culture has quietly introduced revolutionary changes, which not only provide the public with many novel cultural products, but also have a positive impact on their daily life. For example, the use of high-tech technology can restore historical events, showing the main character's image and characteristics.
The visual culture of new media has promoted the perfection and development of image writing form. When we are infected and shocked by some wonders in the form of art and culture, under such a background, traditional culture and art are gradually marginalized, and the aesthetic way of contemplation is replaced by the way of entertainment. Therefore, the new visual media culture has completely changed the traditional aesthetic culture and the living space of aesthetic acceptance, and has opened a new chapter in people's entertainment consumption.
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